Home Posts Scooter Braun Regrets Taylor Swift Feud: 'It Makes Me Sad,' He Says.
Scooter Braun Regrets Taylor Swift Feud: 'It Makes Me Sad,' He Says.

Scooter Braun Regrets Taylor Swift Feud: 'It Makes Me Sad,' He Says.

Scooter Braun wants to clear the air about his "very unfortunate" professional squabble with Taylor Swift.

Swift's master recordings from her first six albums were purchased by the music mogul in 2019 as part of a contentious $300 million deal with her former record label, Big Machine. Following the sale, Swift published a lengthy Tumblr blog post accusing Braun of "manipulative bullying" and orchestrating conflicts with Justin Bieber, Kim Kardashian, and Kanye West.

Braun expressed regret for how the deal was handled publicly in an interview published Wednesday by Variety.

“I don’t know what story she was told. I asked for her to sit down with me several times, but she refused. I offered to sell her the catalog back and went under NDA, but her team refused. It all seems very unfortunate,” said the executive, who counts Ariana Grande and Demi Lovato as clients.

Variety (@variety) shared this post on Instagram.

“Open communication is important and can lead to understanding,” he continued, noting that “she and I had only met briefly three or four times in the past, and all of our interactions were really friendly and kind.”

A year after the purchase, Braun sold the rights to the Swift recordings to Shamrock Holding for a reported $160 million profit.

Swift, for her part, has begun re-recording her Big Machine albums, which span from 2006's "Taylor Swift" to 2017's "Reputation," in an effort to reclaim artistic and financial control over that material; the second of those albums, "Red (Taylor's Version)," is set to be released in November.

Braun also expressed personal hurt at being labeled a "bully" in his Variety interview.

“I am adamantly opposed to anyone ever being bullied,” he said, adding, “I always try to lead with appreciation and understanding. The one thing I am most proud of in that moment was that my artists and team stood by me. They know my character and my truth, and that meant a lot to me.”

“In the long run,” he says, “I'm content for my life's work to be the legacy I leave behind.”

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