Ringo Starr has dropped a lawsuit
against a company that sells cock rings under the brand name "Ring O."
According to the BBC
, the 80-year-old Beatles drummer had previously claimed that the Ring O trademark was too similar to his professional stage name and could harm his reputation.
According to NME.com, Starr's legal team argued in 2019 that consumers may believe the "Yellow Submarine" singer's latest venture is selling sex toys
, and "this is an association that Opposer [Starr] does not want."
But, having reached an agreement with the manufacturers, Starr has now withdrawn his complaint.
According to the Metro newspaper, the settlement between Starr (real name, Richard Starkey) and Pacific Holdings and Momentum Management requires them to “avoid any activity likely to lead to confusion” in relation to the toys and the rock
That means the “Ring O” name can only be used on adult sex toys and desensitizing sprays, and in branding, there must be a space
between the “Ring” and “O.”
Furthermore, the company is not permitted to make any innuendo linking the Beatles
to sex toys, so no sex puns based on Starr's hits, such as "It Don't Come Easy."
Starr has yet to respond to the settlement, but he is not the first 1960s-era rocker to complain that his good name has been used to promote a good time.
Chubby Checker, the singer behind "The Twist," sued Hewlett Packard in 2013 over a penis-sizing app called "The Chubby Checker."