Chad King hopes that his band's latest musical project will raise awareness of the struggles that many LGBTQ people
face in 2021.
On Wednesday, King and bandmate Ian Axel released the video for their latest single, "Boys in the Street," directed by Se Oh. The clip uses modern dance to tell the story of a young gay man (alternately played by Aydin Eyikan and Travis Wall) and his fractured relationship with a homophobic father (Colin Cunliffe).
Greg Holden, who worked with A Great Big World
on 2015's "When the Morning Comes" and co-wrote "American Idol" winner Phillip Phillips' debut single, "Home," originally performed "Boys in the Street."
In some ways, “Boys in the Street” echoes the sentiments of Harry Chapin’s 1974 classic, “Cat’s in the Cradle,” but from the perspective of a child
rather than a workaholic parent. King felt an immediate connection to the song after hearing Holden perform it on tour.
View the video for "Boys in the Street" below.
“I’ve spent many years in therapy reflecting on my childhood traumas,” said King, who is gay, “and this song, in only three minutes, forces me to reflect on those traumatic moments while also feeling for that little Chad who had to go through them. This song has been so healing for me, and I hope it can be for others, too.”
Axel and King also had the opportunity to work with Wall, who is well-known among dance fans
for his Emmy-winning choreography on Fox's "So You Think You Can Dance."
“We’ve been fans of Travis’ for a long time and have always wanted to work with him,” Axel explained. “We’ve just been waiting for the right moment, and this felt like it. There are few choreographers who make our hearts burst like Travis.”
A Great Big World rose to prominence in 2013 with their breakthrough
hit, "This Is the New Year." Their followup single, "Say Something," became an international smash when it was re-recorded as a duet with Christina Aguilera that same year, earning the band and Aguilera a Grammy
for Best Pop Duo/Group Performance the following year.
Axel and King plan to release their third album in August, as well as work on a theater
project, and believe that the “quiet” message of “Boys in the Street” will be appreciated by listeners after a tumultuous year marked by the COVID-19 pandemic
and political strife.
“We produced the song in a way that forces you to hear the narrative
being told,” King said, adding, “I’d love for people to connect with the honesty and authenticity of the story behind the song, and to maybe have an awareness and appreciation for someone else’s struggles and differences in a way they haven’t before.”